Tencent said they wouldn’t participate in the “Red packets” (红包 / Hongbao) war this year (they didn’t spend a dime giving away money to users)
…well, they won it anyway!
Key highlights:
- 14.2 billion red packets sent in 24 hours, 76% year over year growth
- 760,000 were sent in 1 second
- Guangdong is the province which sent the largest number of packets
- Beijing is the city which sent the largest number of red envelopes!