Below you'll find a list of all posts that have been tagged as “douyin ecommerce”
China has been a crucial market for international sportswear brands. In terms of size, the US remains the largest sportswear market, with an estimated market size of $45 billion, but the industry’s growth rate is only 2.5%. In contrast, China’s sportswear market is the 2nd biggest market globally which exceeded 310 billion CNY (~43 billion USD), but the growth rate …
On April 14th, L’Oréal officially kickstarted its Super Brand Day on Douyin eCommerce. L’Oréal launched a limited collection in collaboration with the Palace of Versailles, with young musician Ouyang Nana as Brand Ambassador. The Super Brand Day event will last from the 14th to the 20th of April. The limited collection includes two products: a facial cream (319 RMB / …
